STATEMENT: WRC RALLY AUSTRALIA BRINGS SUBSTANTIAL BENEFITS TO COFFS COAST

Home/Uncategorized/STATEMENT: WRC RALLY AUSTRALIA BRINGS SUBSTANTIAL BENEFITS TO COFFS COAST

STATEMENT: WRC RALLY AUSTRALIA BRINGS SUBSTANTIAL BENEFITS TO COFFS COAST

RALLY Australia acknowledges and respects the due process involved in decisions of the Coffs Harbour City Council, but views with great concern the vote by members last Thursday to not support the FIA World Rally Championship event in 2016 and 2017.

Such a decision, should it stand after a fresh vote on the issue is taken at the next meeting on 28 April, would deny the city and regional community the substantial benefits of hosting one of the most prestigious motorsport events in the world.

We believe any responsible decision on the Council’s involvement should not fail to take into account factors such as an overall annual economic benefit calculated at $13.8 million, a direct boost to tourism plus inestimable worldwide tourism promotion and the many local employment opportunities generated by the rally.

Rally Australia is hopeful that with all nine councillors in attendance and all having a full picture of the very high level of general public and business support that has been expressed since last week’s decision, the meeting on 28 April will vote to continue the involvement that has already been in place over four successful events since 2011.

Rally Australia has attracted thousands of international and Australian visitors, directly benefiting accommodation houses, restaurants, supermarkets, petrol stations, transport providers and many other businesses. Daily dedicated television coverage showcases the region’s attractions, in 2015 reaching a measured 68 million viewers around the world.

The Coffs Coast can be proud of its standing on the world stage. It has distinguished itself by the warmth of its welcome to visitors, especially from overseas. Rally Australia, which is based in Coffs Harbour and employs local staff and suppliers, has won a reputation as one of the best organised and presented events among the 14 countries visited by the WRC.

These achievements and the evidence of stable support have ensured Rally Australia and the Coffs Coast a place in the World Rally Championship for 2016 and 2017. We have begun negotiations to extend our participation to at least 2020, with the obvious potential for even greater community benefits.

It is essential that all parties on the Coffs Coast continue to present a strong appeal to the WRC. The only alternative would be for Rally Australia to find a new home in NSW.

The following two tabs change content below.
mm

Chris Nixon

Chris Nixon is Media Manager for Kennards Hire Rally Australia.